Marketing Automation

What is the Role of Marketing Automation in the B2B Landscape? [Infographic]

Automating mundane and repetitive tasks is the order of the day for companies that want to leverage creativity, problem solving, and cognitive intellect of its workforce. Not long ago, the populace believed automation would replace humans. Today there isn’t the dearth of evidence to prove that automation would, in fact, enhance humans. The same applies …

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