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What Is Retargeting? How To Set Up An Ad Retargeting Campaign? [White paper]

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Admin Introduction Small and medium businesses thrive on internet marketing. It is the cheapest and most result-driven form of advertising. Even with advertising, you may lose 97% of the probable customers. According to data, around 97% of the people don’t buy at the first visit to a website, and this traffic is lost, forever. This …

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The Definitive Guide to B2B Marketing in 2021 [eBook]

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Introduction: B2B marketing is growing at a rapid pace. The process involves promoting the product or service to another organization leading to high-end deals, unlike B2C. 2021 is the year of rejuvenation for many organizations after the major upheaval in 2020. According to Forrester Research: B2B e-commerce market in US would grow over $1.8 trillion …

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Email Marketing eBook

The Ultimate Guide to Email Marketing [eBook]

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Admin Introduction Email marketing acts as a perfect revenue-generator for an organization. The channel connects with the convertible customers at the right time. But, you need to leverage the email campaign with the best strategy. For years, marketers have tried different tactics to reach their target. While some worked, others didn’t. This shouldn’t be a …

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How B2B Data-Driven Lead Generation helps to Increase Revenue [White paper]

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Admin Introduction Every marketer, at some point, has faced the challenge of increasing revenue. While there is no fixed approach or tactics to resolve it, the recent data-driven practice is proving helpful for many. It is helping improve customer experience, the buying journey, the lead generation process, and much more. The technique also offers the …

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